Provide the best competitive value for our bakery products and services through innovation and continuous improvement in our performance, productivity, people, processes and food safety systems.


To accomplish our mission, we recognize that the business practices and values and our people are our greatest asset. Together, we work to continuously refine all aspects of our business.

In dealing with our customers, we take every aspect of involvement with them seriously and demonstrate this with our every action.

In products, consistently meeting our customers’ expectations, including providing a competitive value.

Our processes for producing bakery products will be continuously improved through innovation.

Our investment in our business and community is and will be an essential part of our commitment to our customers and community.

Our dedication to our people will always be our top priority.